Marketing & Communications Associate

RESPONSIBILITIES

• Use Facebook, Instagram, and LinkedIn to post compelling, consistent content that aligns with the school’s marketing strategy and reflects the mission, vision, and values of the school while engaging the community.
• Develop and track key performance indicators (KPIs) to measure and analyze engagement, reach, and effectiveness of social media efforts.
• Create engaging content, manage the posting schedule, and oversee day-to-day account activity, including interacting with followers and responding to messages.
  
  

• Plan, shoot, and edit compelling videos for social media and special projects.
• Capture b-roll throughout the year, including classroom activities, events, student life, and other footage that highlights the school’s programs and community.
• Manage videography equipment, ensuring cameras, lights, microphones, and accessories are in working order, organized, and properly accounted for.
  
  

• Capture high-quality photos of classroom activities, lectures, student life, and athletics using both a DSLR camera and a smartphone.
• Photograph specific events, such as the Auction Gala, Convocation, Graduation, and others; some events may occur outside of typical working hours.
• Edit pictures using Adobe Lightroom or comparable photo editing software to match the established aesthetic in a timely manner.
  
  

• Communications: Draft and disseminate emails to families, alumni, donors, and employees.
• Website Management: Manage and update website content as needed; basic understanding of front-end development is a plus.
• Writing and Editing: Identify stories to highlight on the website and other media.
• Graphic Design: Apply graphic design principles to create marketing materials for internal clients and assist in developing brand assets and guidelines for special projects.
  
  

ESSENTIAL QUALIFICATIONS

• Committed to the Christian faith and active in a Christian community, with a desire for spiritual growth.
• 1–2 years of marketing or social media experience, or a degree in marketing, communications, or a related field.
• Willingness to sign and abide by the school’s Statement of Principles.
• Comfortable using Adobe Creative Cloud Suite and Canva for photo, video, and graphic editing.
• Understanding of DSLR camera operation, including aperture, f-stop, ISO, and other key settings.
• Passion for storytelling and exploring creative ways to share the school’s mission and vision.
• Strong written and verbal communication skills; able to edit for grammar and clarity.
• Highly organized, detail-oriented, and able to meet deadlines independently.
• Able to collaborate effectively with colleagues and constituents in a way that reflects the school’s mission and values.
• Willingness and positive attitude towards learning new programs and processes.
• Experience producing a podcast, blog writing, or web development is a plus.